Studies & articles from our diverse range of expertise

Oliver Klinck, the managing director of eBay Germany, talks about the development of the local online marketplace "eBay Deine Stadt", which was launched by eBay Germany in April 2021.

In times of impending business closings due to the threat of the corona virus, the question arises of how viable the German retail sector is. Part of the answer will depend on how intensively local retailers are already operating on online channels.

One of the country's leading eCommerce researchers gives eStrategy Consulting exclusive insights on the role of the online store in digital POS, what a regional online marketplace really needs to be successful, and the ever-changing role of buying groups. Get the full story on the future of digitalization in retail.

An overview of the various customer-facing approaches to sustainability in the eCommerce industry. We highlight how brands, retailers, marketplaces, and providers in various industries approach and implement efforts to neutralize or reduce carbon emissions.

Here's what brands and retailers are doing to support their brick-and-mortar businesses in online visibility and customer experience.

The expansion of the wi-fi infrastructure is a central project for the future of Deutsche Bahn. In order to determine the status quo, eStrategy Consulting conducted a study on free wi-fi projects. Subsequently, the plausibility of different digital business models along the customer journey was evaluated and prioritized, and initial concepts for piloting were created.