Studies & articles from our diverse range of expertise
Insights
User Centricity newly thought: Mervyn Lorde and Cliff Pfefferkorn on participation as a success factor for smart city projects
December 4, 2021
In this conversation, our managing director Cliff Pfefferkorn and Mervyn Lorde shed light on the role that the participation of all stakeholders plays in the success of smart city projects, what distinguishes participation from the usual user-centered methods of the digital economy, and where there are parallels.
Oliver Klinck provides insights on the achievements of “eBay Deine Stadt”
November 5, 2021
Oliver Klinck, the managing director of eBay Germany, talks about the development of the local online marketplace "eBay Deine Stadt", which was launched by eBay Germany in April 2021.
New Series: Marketplace Leaders
February 6, 2024
Online marketplaces have been the hot topic in recent years, but the coronavirus boom has been followed by a consumer slump. In a series of interviews with real marketplace leaders as well as our own analyses and articles, eStrategy Consulting GmbH takes a look at the current challenges and opportunities for online marketplaces and online retail in general.
Study: The future of retail buying groups [Updated 2021]
April 7, 2021
In times of impending business closings due to the threat of the corona virus, the question arises of how viable the German retail sector is. Part of the answer will depend on how intensively local retailers are already operating on online channels.
Interview: economist Gerrit Heinemann on how stationary retailers can finally move the needle on digitalization
April 12, 2021
One of the country's leading eCommerce researchers gives eStrategy Consulting exclusive insights on the role of the online store in digital POS, what a regional online marketplace really needs to be successful, and the ever-changing role of buying groups. Get the full story on the future of digitalization in retail.
Sustainability in eCommerce: Why and how businesses are responding to demand for change
March 9, 2021
An overview of the various customer-facing approaches to sustainability in the eCommerce industry. We highlight how brands, retailers, marketplaces, and providers in various industries approach and implement efforts to neutralize or reduce carbon emissions.
Learn more about eStrategy Consulting
We are proud of our satisfied customers, our extensive project portfolio and our rehearsed team.



