Digital Point of Sale

Digital PoS

Digitization is a challenge for stationary retailers. However, digitization also offers the opportunities for retailers to reinvent themselves and play out their strengths for the benefit of the customer/client. eStrategy Consulting supports retail companies, manufacturers and even online pure players to recognize and realize these opportunities:

  • Commercial enterprises
  • Manufacturer
  • Shopping mall owners or managers of retail property
  • Online pure player
  • How can the stationary POS regain relevance with customers whose shopping behavior and customer journey is characterized by online and apps?
  • How can the haptic product experience be further enhanced by digital product staging?
  • How does digitalization help in advising customers on the spot? Individualized, personal, curated?
  • How is the stationary POS integrated into a digital overall (eco) system in which customer, product, availability and payment data interact in an integrated way and can be used in the interests of both – customer and retailer?
  • What will the business and operating models of the store of the future look like?
  • How can retailers, manufacturers, rental companies and tool and service providers act together to master the digitalization of the stationary POS?
  • How can new ideas be piloted in a quick and lean way in order to test customer acceptance and/or economically match feasibility?