Successful Planning and Steering of Transformation Processes

Service Portfolio

Target Vision

Target Vision

Development and structuring of a target vision for transformation programs: operational, technical, and cultural.

Strategic Redesign and Adjustments in the Operating Model

Strategic Redesign and Adjustments in the Operating Model

Adaptation of structures, objectives, governance, roles, and processes of the operating model to new requirements.

Roadmaps and Measures Planning

Roadmaps and Measures Planning

Derivation of concrete initiatives, priorities, and timelines.

Transformation Steering

Transformation Steering

Development and implementation of structures for steering complex changes.

Performance and Progress Measurement

Performance and Progress Measurement

Definition of KPIs and mechanisms for steering and evaluating the transformation.

Change Management and Communication

Change Management and Communication

Support of change processes through clear communication and involvement of the organization.

Restructuring and Turnaround Programs

Restructuring and Turnaround Programs

Stabilization and realignment of companies in challenging situations.

Embedding Transformation

Embedding Transformation

Ensuring the sustainable implementation of changes in the organization.

Transformation is not a one-time project, but a continuous development process. Successful transformation therefore needs clear target visions, but also well-steered implementation processes.

We support companies in clearly structuring transformations, steering them consistently, and implementing them sustainably – from strategy through implementation to anchoring them in day-to-day business.

Contact

Cliff Pfefferkorn
Partner & Managing Director

info@estrategy-consulting.de
+49 (0)30 978 936 00

Typical Questions

  • Target vision: How do we develop an ambitious but realistically achievable target vision that both sets strategic guardrails and offers sufficient flexibility?

  • Prioritization: Which transformation initiatives create the greatest strategic leverage – and according to which criteria do we make robust prioritization decisions under limited resources?

  • Steering: How do we design a robust, adaptive steering logic for complex transformation programs that enables both transparency and speed and systematically takes dependencies into account?

  • Organization: Which structural, cultural, and process-related changes are necessary to make the organization permanently capable of transformation?

  • Change: How do we manage not only to inform employees, but to actively involve them in the change and create a high degree of ownership?

  • Implementation: How do we ensure that strategic decisions do not get lost in operations – and that measures are implemented effectively, quickly, and with clear responsibility in the organization?

  • Sustainability: How do we anchor changes so that new ways of working, processes, and roles remain stable over the long term, even when leaders change, priorities shift, or pressure decreases?

  • Progress: How do we measure the progress and impact of a transformation?

Selected references and project partners

Logo Deutsche Bank
Logo Nord LB
Logo genua

eBay Open 2025

Our client eBay hosted the eBay Open event to celebrate its 30th anniversary. eStrategy congratulates eBay and looks forward to continuing our collaboration!

Faszination Handel 2025

On September 9, 2025, IFH KÖLN hosted FASZINATION HANDEL 2025 in the venerable halls of the University of Cologne. The focus was on smart retail and artificial intelligence in commerce, and how digital technologies can revolutionize the customer experience, efficiency, and processes in commerce. Our managing partners Cliff Pfefferkorn and Thomas Natkowski were also there and took part in the lively exchange.

ESPS 2025 in Innsbruck

Our Managing Partner, Cliff Pfefferkorn, attended the European Council of Shopping Places Summit 2025 in Innsbruck. The event, held under the motto “Creating Places People Love – Social, Sustainable, and Successful,” highlighted a range of key topics, including UX & Commerce Innovation, Customer Centricity, Environmental Responsibility & Circular Economy, and Digital Transformation.

Career Day BSEL 2025

On June 26, 2025, our colleagues Sanja Kremenović and Ronald Friese had the opportunity to attend Career Day at the Berlin School of Economics and Law and discuss future issues with students: How can companies successfully implement digital transformation? How can innovation be turned into real progress?

AWS Summit 2025

The AWS Summit in Hamburg focused on the future of cloud and AI – a meeting place for experts who drive new ideas and innovations. Our Managing Partner Thomas Natkowski was there, taking advantage of the opportunity to exchange ideas with the community and bringing back exciting impressions from Hamburg.

FIBE Berlin 2025: The Fintech Festival

In April 2025, the FIBE Berlin fintech festival took place, and our managing partner Thomas Natkowski was right in the thick of it. In addition to inspiring presentations, he took the opportunity to exchange ideas with industry experts on site and gather exciting insights from the fintech ecosystem.